Question 1 You wish to establish a biomedical device startup. Compose ONE (1) mission statement and identify ONE (1) strategic focus area, using considerations from Study Unit 1. Discuss your choices by explaining how well they align with the acceptance criteria that contribute to startup success. Provide references or weblinks where applicable.
This answer should not be more than 500 words.
(20 marks)
Question 2 Create a script of an unstructured one-on-one interview with a patient to uncover the patient’s compelling needs which may be addressed by a biomedical device, aligning with your startup’s mission and strategic focus.
This script must present interviewer and interviewee dialogue. Descriptive paragraphs must also be given for providing other information, including (but not limited to) setting, and characters actions.
Examine and discuss how the interview script demonstrates good interviewing practice as outlined in Study Unit 1. Provide justification for your approach.
This answer should not be more than 900 words.
(20 marks)
Question 3 Formulate and discuss one compelling need statement based on your interview. Then propose TWO (2) additional need statements that also align with your startup’s strategic focus and mission.
Compare all THREE (3) and justify which one to pursue, using evaluation considerations from Study Unit 1. A well-balanced need statement will score well across multiple dimensions, including (but not limited to): market analysis; stakeholder analysis; unmet pain points; cost and resource requirements; feasibility and risk; and time to achieve impact.
This answer should not be more than 700 words.
(20 marks)
Question 4 Propose and discuss THREE (3) distinct and novel concepts that could address the selected aforesaid need statement. Use the SCAMPER technique, applying one or more elements per concept. For each concept, analyse and discuss how it functions, evaluate its novelty with reference to existing literature, and assess its feasibility across technical, financial, and regulatory aspects.
Your concepts should demonstrate both creativity and real-world viability. Provide references or weblinks where applicable.
This answer should not be more than 900 words.
(25 marks)
Question 5 Design and discuss FOUR (4) user requirements related to your selected need and proposed concepts. Ensure each is clear and actionable neither too vague nor too specific as cautioned in SU2. Assign weights (1–5) to reflect importance and justify your weightings. Construct a Pugh selection matrix using a current gold standard or a commonly accepted alternative as the baseline. Rate each of your 3 concepts (+1 / 0 / –1) and calculate weighted scores as described in SU2 for your 3 concepts and the baseline method.
This answer should not be more than 600 words.
(15 marks)
—- END OF ASSIGNMENT —-
References Bauer, T., Erodogan, B., Cauglin, D., & Truxillo, D. (2019). Human resource management:
People, data and analytics. Sage Publication.
Attribution Table Table A SN AI Tools Useda
Purposeb Exact Prompt Used
Generated
Outputc
How the output was used (indicate page numbers)d 1 Name of AI tool Explain the purpose of using this AI tool. Provide the exact prompt/s used. [Insert a screenshot or cut and paste the AI generated output] E.g. I asked ChatGPT to generate a list of definitions common in the industry. I then critically assessed the output with those from academic sources. I then paraphrased the output and provided in-text citations of the sources (inserted on page X of my TMA).
2 Any AI tool or system used, including ChatGPT, Qwillo, Grammarly, Microsoft Co-pilot, Gemini, Quillbot, and others. Purposes are non-exhaustive and can include brainstorming, researching, generating outlines, improving grammar. Students must provide evidence of the generated output of the prompts used. If the tool is used to improve grammar, students must save the original file as evidence of original work. Students must provide appropriate in-text citations and references in the assignment