MBA7066 Innovation and Entreprenuership 2024-2025
ASSESSMENT BRIEF
Assessment Number
Assessment Type (and weighting)
Assessment Name
Assessment Submission Date
AS1
Portfolio – 5000 words (100%)
New Venture Business Plan
8th May 2026 via Turnitin @23:59hrs
Learning Outcomes Assessed:
L01. Demonstrate a systematic and critical understanding of contemporary tools, techniques, and strategies for innovation management, entrepreneurial thinking, opportunity evaluation, and the development of new ventures.
LO2. Critically evaluate market opportunities, technology developments, and available resources, including sources of capital, and synthesise findings to support innovative value propositions and new ventures.
LO3. Identify and critically evaluate and interrelate stakeholder interests and key risks, including financial, commercial, technical, and legal risks, in the context of a new venture, and propose and justify strategies for managing these complex issues.
L04. Develop a cogent and justified a business plan for a new venture to respond to an evidenced-based market opportunity support by a critical analysis of key risks and key stakeholder interests.
Use of Generative Artificial Intelligence (GAI) Applications in this Assessment
Al Status
Category B
Application
GAI can be used to assist you with the assessment.
Notes
- Generating new ideas, using Chat GPT or GAI is allowed.
- Analytical templates for stakeholders, risks or for any other model is also allowed.
- Grammar and/or spell checkers may be used to correct individual words and sentences
When writing the assignment avoid Al. The content should be contextualised to your chosen new venture in your own words support by relevant research referencing (and in-text citation).
Any GAI generated content which is presented as your own original work and is not acknowledged will be assessed for academic misconduct.