The focus of this assignment is to continue the Competition Industry in the CAPSIM simulation and analyze the results from this round to continue reporting on your Key Performance Indicators identified in Week 1.

Instructions

Background

The focus of this assignment is to
continue the Competition Industry in the CAPSIM simulation and analyze the
results from this round to continue reporting on your Key Performance Indicators
identified in Week 1.  You will be making decisions that position your
product against customer requirements, building a production process that
allows you to meet the market demands for your products, how to finance those
operations and how to improve processes and products through Research and
Development and Total Quality Management. Finally, you will learn to read and
interpret a full set of performance documents, including Cash Flow
Statements, Income Statements, Production and Sales summaries, and the
Balanced Scorecard.   

Instructions

The instructor will check the simulation
dashboard to confirm that you have completed this round and will also provide
feedback to you to help you with the remainder of the competition
industry.  

Please note that your grade in the
course does not depend on how well you do in the simulation. In that sense,
the “competition rounds” are a misnomer. You can do well or poorly
in the rounds. What does matter is that you can understand and explain the effects
that your decisions had on the financial results, which you will track weekly
as you report on your Key Performance Indicators that you identified in Week
1. You will also report on a new financial measure that you have not yet
examined. 

Submit a written paper that examines the
following: 

• Examine your three
  financial measures (KPIs) that you will track through your simulation
  (note – this assignment will repeat for every round that you run). 
  Financial Measures can be found in the various reports that Capsim creates
  after you have completed a round. 

• Include a 4th
  financial measure of your choice that adds to your understanding of the
  company’s performance. See page 1 of the Courier for some ideas for
  different financial measures to examine. 

• In each round, you are
  making some of your decisions based on the Customer Buying Criteria –
  what do the customers expect in the products that they purchase? This
  information for each of your products in the five product segments can
  be found on pages 5-9 of the Courier. 

• Report on a
  different Customer Buying Criteria each week.  For example, for
  this assignment look at Size for your product Able in the Traditional
  segment.  Identify the criteria, define the criteria (the Capsim
  Help & Support can help with this). Then explain what the customer
  expectations are and what you set for your product on that dimension.
  Finally, compare your position with the Customer expectations and how
  the competitors set that number for their products. 

Length: 1-3 pages, not including title page and
references 

References: Include a minimum of 2 scholarly references
from 2020 to present.