Killing Us Softly Worksheet
Directions
Follow the directions carefully for each part. Complete each of the boxes across the 5 parts.
Preparation
If you haven’t already, before completing the worksheet for this assignment, watch Killing Us Softly 4: Advertising’s Image of Women from this week’s studies.
Part 1: Connecting Concepts
Scoring Criterion: Describe the effects of culture, ethnicity, and diversity on the human experience.
Purpose: To identify related pieces of information in two (2) different sources. Then put the two (2) pieces together to create a stronger paragraph.
Directions: Read the prompts and fill in all blocks in both tables.
|
Directions
|
Your Response
|
|
A. Find where your textbook explains how
stereotypes are expressed in media in Chapter 3, and their effects (hint:
start at page 55).
Quote (copy the exact sentence or phrase) from the book and put
quotation marks around it. After the
quotation, add a proper APA in-text citation with the page number,
like this: (Blaine & Brenchley, 2020, p. #)
Example: “The quoted sentence here” (Blaine & Brenchley, 2020, p. #).
Remember:
·
Replace the # with the correct page
number.
·
The citation goes right after the quotation
mark, before the period.
|
|
|
B. Watch the film Killing
Us Softly (and review the transcript found on this link
to the video) to find a direct quote that shows how media
stereotypes affect people.
Copy the exact sentence or phrase from the film and put quotation marks
around it. After the closing quotation mark, add this citation at the end:
(Kilbourne, 2010).
Example: “The quoted sentence here” (Kilbourne, 2010).
Then, in 1–2 sentences, explain why you think this quote is important.
Response starter:
“The quoted sentence here” (Kilbourne, 2010). This quote is important because
it shows…
|
|
|
C. Compare and
Contrast the direct quotes from the film used above
to the direct quote from the textbook you provided earlier.
Explain one (1) way they are similar and one (1) way they are different.
Next, describe what these pieces of evidence together tell us about how
stereotypes in media can affect culture, ethnicity, or human diversity.
An example of how you
might start this:
“Both the film and the textbook show that stereotypes can form when ____.
However, they differ because ____.”
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|
Putting It Together
Directions: Using the information you gathered above, put together a paragraph.
Main Idea for Your Paragraph:
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Directions
|
Your Response
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|
D.
Review your three (3) responses listed above (A–C)
in the Part 1 Connecting
Concepts table.
Write one (1) sentence that states a Main Idea
that ties all three items together.
Remember: Keep it short and clear—only one (1) sentence that
covers all three items.
|
|
Paragraph Using the MEAL Plan.
|
Directions
|
Your Response
|
|
Now
it’s time to bring your work together.
Create
one (1) paragraph by
putting the sentences you already wrote in this order (D, A, B, C):
- Start with your Main
Idea sentence (D).
- Add your APA-cited
textbook quote (A).
- Include your APA-cited
film quote and sentence (B).
- Finish with your
analysis comparing and contrasting the textbook and film (C).
Note: Your paragraph should be written as one
smooth, scholarly paragraph—not as separate bullet points. Use transition
words (for example: also, in contrast, together, etc.) so the
paragraph flows smoothly and explains the effects of stereotypes in media
on people.
|
|
Part 2: Thinking Errors
Scoring Criterion: Describe the relationship between common fallacies in thinking and inaccurate conclusions.
Purpose: To build critical thinking skills.
Directions: Read the prompts and fill in all blocks in both tables.
|
Directions
|
Your Response
|
|
A. Go to the Capella webpage on Sociocentric
Thinking (this link
will open when logged into Campus, you may need to click more than once ).
Find the statement(s) that explains what sociocentric thinking is and how it
affects critical thinking.
Quote (copy the exact sentence or phrase) and put quotation marks around
it. After the quotation, add this
citation: (Capella University, n.d.).
Example: “The quoted sentence here” (Capella University, n.d.).
|
|
|
B. Watch
the film Killing Us Softly (and review the transcript (on this link).
Find a part that explains the social assumptions behind how women are
portrayed in advertising.
Quote (copy the exact sentence) OR summarize (explain it in
your own words) what the film shares, using this citation at the end:
(Kilbourne, 2010) .
Quote example: “The quoted sentence here” (Kilbourne, 2010).
Summary example: The film discussed a concept this way (Kilbourne,
2010).
Next, explain why you think this point is important in 1-2 sentences.
Response starters:
“The quoted sentence here” (Kilbourne, 2010). This is important because it
shows ….
OR
The film talked about the concept this way
(Kilbourne, 2010). This is important because it shows ….
|
|
|
C. Compare and contrast the
quote on sociocentric thinking that you found to your film quote (or
summary) that focused on social assumptions in advertising.
Explain one (1) way they are similar and one (1) way they are
different.
Then, describe what these pieces of evidence together tell us about
how stereotypes in media can affect culture, ethnicity, or human diversity.
An example of how you might start this:
“Both the Capella webpage and the film show that stereotypes in media affect
thinking ____. However, they differ because ____.”
Note: Use terminology from
your webpage quote, and APA citations from your two sources to support your
scholarly writing.
|
|
Putting It Together
Directions: Using the information you gathered above, put together a paragraph.
Main Idea for Your Paragraph:
|
Directions
|
Your Response
|
|
D. Review your
three (3) responses listed above (A–C) in the Part 2 Connecting Concepts
table.
Write one (1)
sentence that states a Main Idea that ties all three items together.
Remember:
- Your sentence should cover all three
items, not just one.
- Keep it short and clear—only one (1)
sentence.
|
|
Paragraph Using the MEAL Plan.
|
Directions
|
Your Response
|
|
Now
it’s time to bring your work together.
Create
one (1) paragraph by
putting the sentences you already wrote in this order (D, A, B, C):
- Start with your Main
Idea sentence (D).
- Add your APA-cited
webpage quote (A).
- Include your APA-cited
film quote or Summary and sentence (B).
- Finish with your
analysis comparing and contrasting the textbook and film (C).
Note: Your paragraph should be written as one
smooth, scholarly paragraph—not as separate bullet points. Use transition
words (for example: also, in contrast, together, etc.) so the
paragraph flows smoothly and explains how social assumptions in media and
sociocentric thinking affect people.
|
|
Part 3: Self-Reflection
Scoring Criterion: Describe the potential for prejudice and discrimination in oneself and others.
Preparation: Compete an Implicit Association Test using this link https://implicit.harvard.edu/implicit/takeatest.html
Purpose: To gain a deeper understanding of ourselves.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your Response
|
|
Complete one (1)
Implicit Association Test (linked here):
·
Share the name of the specific
Implicit Association Test (IAT) you took.
·
Describe what your experience was like during
the test in one (1) or two (2) sentences.
·
Describe,
in one (1) or two (2)
sentences, how you feel the Implicit Association Test and the output
explaining your specific IAT results can be helpful (or unhelpful) in
identifying one’s potential for prejudice or discrimination.
Note: Use terminology from
your textbook quote, and APA citations to support your scholarly writing.
|
|
|
Describe how there is potential for prejudice
and discrimination in all of us using specific examples.
You can use examples from your own life, the
textbook, or the video Killing Us Softly. Support your example with
terminology from the textbook to support your writing.
|
|
Part 4: Bias and Communication
Scoring Criterion: Describe the relationship between culture, value, bias and misunderstandings in communication.
Purpose: Use the information you’ve learned to help improve communication skills.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your
Response
|
|
1. Quote (copy the exact sentence or phrase and put quotation
marks around it) your textbook’s explanation of the effects of stereotypes
on communication.
Cite your source with the page number where you
found the quote using this citation: (Blaine
& Brenchley, 2020, p. #).
Example: “The
quoted sentence here” (Blaine & Brenchley, 2020, p. #).
|
|
|
2.
Describe a detailed example of
communication between diverse people from your life, or from the media, where
stereotypes may have been a biasing influence that led to misunderstanding
in the interaction.
Note: Use terminology from your textbook to
support your scholarly writing.
|
|
|
3.
Compare
and contrast the textbook’s quote (#1 above) to the example you
provided (#2 above) in two (2) or three (3) sentences.
Explain how these two (2) pieces of evidence help us understand
how communication across culture, ethnicity, or human diversity is
vulnerable to bias and misunderstanding.
An example of how you might start this:
The textbook quote highlighted bias and misunderstanding when stated “this
quoted information” (Blaine & Brenchley, 2020, p #). This is similar to
my example of biased communication where I wrote about____. However, they
differ because ____.
|
|
Part 5: Diversity and Careers
Scoring Criterion: Describe the importance of working effectively in diverse work environments.
Preparation: Find a job opening that interests you.
Purpose: Connect course content to workplace skills.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your Response
|
|
Job Research Activity
Even if you are already employed, or are not currently seeking a job,
research a current job opening in the psychology field that
interests you.
Be sure to include all of the following in your response:
- Job
Title – List the title of the position.
- Position
Description – Copy and paste a direct quote from
the posting that explains the job duties (don’t worry about citing
this).
- Link/URL
– Provide a link to the posting that is working and/or can be copied
and pasted into a web browser.
- Populations
Statement – If the posting mentions diversity,
working with diverse populations, or being an Equal Opportunity/EOE
employer, copy that portion of the posting as a direct quote.
- If
the posting does not mention this, explain in 1–2 sentences
whether you think this might affect potential applicants.
|
|
|
Reflect on the job posting
you found above:
·
Share
your thoughts on why
this position is a good fit for you and your professional goals in two (2) or
three (3) sentences.
·
Also
describe the importance of being prepared to work effectively in
diverse work environments, even if a position doesn’t explicitly mention that
expectation.
|
|
References
Blaine, B. E., & Brenchley, K.J. M. (2020). Understanding the psychology of diversity (4th ed.). Sage.
Capella University. (n.d.). Sociocentric thinking. https://campus.capella.edu/critical-thinking/qualities-of-the-thinker/egocentric-and-sociocentric-thinking/sociocentric-thinking
Kilbourne (Producer). (2010). Killing us softly 4: Advertising’s image of women [Video].
Killing Us Softly Worksheet
Directions
Follow the directions carefully for each part. Complete each of the boxes across the 5 parts.
Preparation
If you haven’t already, before completing the worksheet for this assignment, watch Killing Us Softly 4: Advertising’s Image of Women from this week’s studies.
Part 1: Connecting Concepts
Scoring Criterion: Describe the effects of culture, ethnicity, and diversity on the human experience.
Purpose: To identify related pieces of information in two (2) different sources. Then put the two (2) pieces together to create a stronger paragraph.
Directions: Read the prompts and fill in all blocks in both tables.
|
Directions
|
Your Response
|
|
A. Find where your textbook explains how
stereotypes are expressed in media in Chapter 3, and their effects (hint:
start at page 55).
Quote (copy the exact sentence or phrase) from the book and put
quotation marks around it. After the
quotation, add a proper APA in-text citation with the page number,
like this: (Blaine & Brenchley, 2020, p. #)
Example: “The quoted sentence here” (Blaine & Brenchley, 2020, p. #).
Remember:
·
Replace the # with the correct page
number.
·
The citation goes right after the quotation
mark, before the period.
|
|
|
B. Watch the film Killing
Us Softly (and review the transcript found on this link
to the video) to find a direct quote that shows how media
stereotypes affect people.
Copy the exact sentence or phrase from the film and put quotation marks
around it. After the closing quotation mark, add this citation at the end:
(Kilbourne, 2010).
Example: “The quoted sentence here” (Kilbourne, 2010).
Then, in 1–2 sentences, explain why you think this quote is important.
Response starter:
“The quoted sentence here” (Kilbourne, 2010). This quote is important because
it shows…
|
|
|
C. Compare and
Contrast the direct quotes from the film used above
to the direct quote from the textbook you provided earlier.
Explain one (1) way they are similar and one (1) way they are different.
Next, describe what these pieces of evidence together tell us about how
stereotypes in media can affect culture, ethnicity, or human diversity.
An example of how you
might start this:
“Both the film and the textbook show that stereotypes can form when ____.
However, they differ because ____.”
|
|
Putting It Together
Directions: Using the information you gathered above, put together a paragraph.
Main Idea for Your Paragraph:
|
Directions
|
Your Response
|
|
D.
Review your three (3) responses listed above (A–C)
in the Part 1 Connecting
Concepts table.
Write one (1) sentence that states a Main Idea
that ties all three items together.
Remember: Keep it short and clear—only one (1) sentence that
covers all three items.
|
|
Paragraph Using the MEAL Plan.
|
Directions
|
Your Response
|
|
Now
it’s time to bring your work together.
Create
one (1) paragraph by
putting the sentences you already wrote in this order (D, A, B, C):
- Start with your Main
Idea sentence (D).
- Add your APA-cited
textbook quote (A).
- Include your APA-cited
film quote and sentence (B).
- Finish with your
analysis comparing and contrasting the textbook and film (C).
Note: Your paragraph should be written as one
smooth, scholarly paragraph—not as separate bullet points. Use transition
words (for example: also, in contrast, together, etc.) so the
paragraph flows smoothly and explains the effects of stereotypes in media
on people.
|
|
Part 2: Thinking Errors
Scoring Criterion: Describe the relationship between common fallacies in thinking and inaccurate conclusions.
Purpose: To build critical thinking skills.
Directions: Read the prompts and fill in all blocks in both tables.
|
Directions
|
Your Response
|
|
A. Go to the Capella webpage on Sociocentric
Thinking (this link
will open when logged into Campus, you may need to click more than once ).
Find the statement(s) that explains what sociocentric thinking is and how it
affects critical thinking.
Quote (copy the exact sentence or phrase) and put quotation marks around
it. After the quotation, add this
citation: (Capella University, n.d.).
Example: “The quoted sentence here” (Capella University, n.d.).
|
|
|
B. Watch
the film Killing Us Softly (and review the transcript (on this link).
Find a part that explains the social assumptions behind how women are
portrayed in advertising.
Quote (copy the exact sentence) OR summarize (explain it in
your own words) what the film shares, using this citation at the end:
(Kilbourne, 2010) .
Quote example: “The quoted sentence here” (Kilbourne, 2010).
Summary example: The film discussed a concept this way (Kilbourne,
2010).
Next, explain why you think this point is important in 1-2 sentences.
Response starters:
“The quoted sentence here” (Kilbourne, 2010). This is important because it
shows ….
OR
The film talked about the concept this way
(Kilbourne, 2010). This is important because it shows ….
|
|
|
C. Compare and contrast the
quote on sociocentric thinking that you found to your film quote (or
summary) that focused on social assumptions in advertising.
Explain one (1) way they are similar and one (1) way they are
different.
Then, describe what these pieces of evidence together tell us about
how stereotypes in media can affect culture, ethnicity, or human diversity.
An example of how you might start this:
“Both the Capella webpage and the film show that stereotypes in media affect
thinking ____. However, they differ because ____.”
Note: Use terminology from
your webpage quote, and APA citations from your two sources to support your
scholarly writing.
|
|
Putting It Together
Directions: Using the information you gathered above, put together a paragraph.
Main Idea for Your Paragraph:
|
Directions
|
Your Response
|
|
D. Review your
three (3) responses listed above (A–C) in the Part 2 Connecting Concepts
table.
Write one (1)
sentence that states a Main Idea that ties all three items together.
Remember:
- Your sentence should cover all three
items, not just one.
- Keep it short and clear—only one (1)
sentence.
|
|
Paragraph Using the MEAL Plan.
|
Directions
|
Your Response
|
|
Now
it’s time to bring your work together.
Create
one (1) paragraph by
putting the sentences you already wrote in this order (D, A, B, C):
- Start with your Main
Idea sentence (D).
- Add your APA-cited
webpage quote (A).
- Include your APA-cited
film quote or Summary and sentence (B).
- Finish with your
analysis comparing and contrasting the textbook and film (C).
Note: Your paragraph should be written as one
smooth, scholarly paragraph—not as separate bullet points. Use transition
words (for example: also, in contrast, together, etc.) so the
paragraph flows smoothly and explains how social assumptions in media and
sociocentric thinking affect people.
|
|
Part 3: Self-Reflection
Scoring Criterion: Describe the potential for prejudice and discrimination in oneself and others.
Preparation: Compete an Implicit Association Test using this link https://implicit.harvard.edu/implicit/takeatest.html
Purpose: To gain a deeper understanding of ourselves.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your Response
|
|
Complete one (1)
Implicit Association Test (linked here):
·
Share the name of the specific
Implicit Association Test (IAT) you took.
·
Describe what your experience was like during
the test in one (1) or two (2) sentences.
·
Describe,
in one (1) or two (2)
sentences, how you feel the Implicit Association Test and the output
explaining your specific IAT results can be helpful (or unhelpful) in
identifying one’s potential for prejudice or discrimination.
Note: Use terminology from
your textbook quote, and APA citations to support your scholarly writing.
|
|
|
Describe how there is potential for prejudice
and discrimination in all of us using specific examples.
You can use examples from your own life, the
textbook, or the video Killing Us Softly. Support your example with
terminology from the textbook to support your writing.
|
|
Part 4: Bias and Communication
Scoring Criterion: Describe the relationship between culture, value, bias and misunderstandings in communication.
Purpose: Use the information you’ve learned to help improve communication skills.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your
Response
|
|
1. Quote (copy the exact sentence or phrase and put quotation
marks around it) your textbook’s explanation of the effects of stereotypes
on communication.
Cite your source with the page number where you
found the quote using this citation: (Blaine
& Brenchley, 2020, p. #).
Example: “The
quoted sentence here” (Blaine & Brenchley, 2020, p. #).
|
|
|
2.
Describe a detailed example of
communication between diverse people from your life, or from the media, where
stereotypes may have been a biasing influence that led to misunderstanding
in the interaction.
Note: Use terminology from your textbook to
support your scholarly writing.
|
|
|
3.
Compare
and contrast the textbook’s quote (#1 above) to the example you
provided (#2 above) in two (2) or three (3) sentences.
Explain how these two (2) pieces of evidence help us understand
how communication across culture, ethnicity, or human diversity is
vulnerable to bias and misunderstanding.
An example of how you might start this:
The textbook quote highlighted bias and misunderstanding when stated “this
quoted information” (Blaine & Brenchley, 2020, p #). This is similar to
my example of biased communication where I wrote about____. However, they
differ because ____.
|
|
Part 5: Diversity and Careers
Scoring Criterion: Describe the importance of working effectively in diverse work environments.
Preparation: Find a job opening that interests you.
Purpose: Connect course content to workplace skills.
Directions: Read the prompts and fill in all blocks in the table below.
|
Directions
|
Your Response
|
|
Job Research Activity
Even if you are already employed, or are not currently seeking a job,
research a current job opening in the psychology field that
interests you.
Be sure to include all of the following in your response:
- Job
Title – List the title of the position.
- Position
Description – Copy and paste a direct quote from
the posting that explains the job duties (don’t worry about citing
this).
- Link/URL
– Provide a link to the posting that is working and/or can be copied
and pasted into a web browser.
- Populations
Statement – If the posting mentions diversity,
working with diverse populations, or being an Equal Opportunity/EOE
employer, copy that portion of the posting as a direct quote.
- If
the posting does not mention this, explain in 1–2 sentences
whether you think this might affect potential applicants.
|
|
|
Reflect on the job posting
you found above:
·
Share
your thoughts on why
this position is a good fit for you and your professional goals in two (2) or
three (3) sentences.
·
Also
describe the importance of being prepared to work effectively in
diverse work environments, even if a position doesn’t explicitly mention that
expectation.
|
|
References
Blaine, B. E., & Brenchley, K.J. M. (2020). Understanding the psychology of diversity (4th ed.). Sage.
Capella University. (n.d.). Sociocentric thinking. https://campus.capella.edu/critical-thinking/qualities-of-the-thinker/egocentric-and-sociocentric-thinking/sociocentric-thinking
Kilbourne (Producer). (2010). Killing us softly 4: Advertising’s image of women [Video].